Champify

Champify is a focused champion tracking platform that monitors your CRM contacts for job changes and alerts sales teams when former customers, users, or champions move to new companies, turning pre-existing relationships into warm pipeline opportunities.

Core Features:

• Automated job change tracking that continuously monitors your CRM contact database and detects when customers, champions, and product users move to new roles at new companies, surfacing warm leads with built-in trust and product familiarity.
• Segmentation by relationship type that categorises detected job changes by whether the contact was a previous licence holder, a champion who departed, a contact from a closed-lost deal, or another relationship type, enabling targeted playbooks per segment.
• Salesforce-native integration with pre-built dashboards, automated lead creation, and direct CRM sync that keeps contact records current and routes champion alerts to the appropriate rep based on territory and account ownership.
• Churn risk alerting that notifies customer success teams when primary contacts leave existing customer accounts, providing early warning signals to protect renewals and enabling proactive multi-threading before relationships deteriorate.
• Data enrichment for moved contacts with updated company, role, and contact details at the new organisation, reducing the manual research required before reps can act on a champion alert.

Best For:

B2B SaaS sales teams (particularly Series B+ with 10,000+ CRM contacts) who want a simple, affordable way to track champion job changes and build pipeline from warm relationships. Strongest fit for Salesforce users with high ACV deals where prior relationships meaningfully accelerate sales cycles. Quick setup with minimal configuration.